The Work

Migrated off Squarespace and rebuilt 21 pages from scratch on static HTML. Then installed the full AI visibility stack: schema markup on every page, LLMs.txt, Google Business Profile audit, internal link cleanup, AI-optimized copy throughout, and GA4 + Search Console wired in from day one. This is the build I run my playbook on before selling it to anyone else.

Pulled off Strikingly — slow, AI-invisible, and $200+/yr — and rebuilt on static HTML. The focus: corporate buyer trust signals, PageSpeed performance, and complete AI visibility. Schema, LLMs.txt, and copy rewritten so AI assistants can accurately describe the service. LLM score jumped from near-zero.

Enter any URL and get a score showing how visible that site is to AI search engines. Free scan in 30 seconds. The $79 implementation report tells you exactly what to fix. Built entirely on Cloudflare's edge — no server, no ops. Claude handles the analysis and Resend delivers the report.

Six custom automations built with Google Apps Script running across Acting Officiant and Virtual Drag Shows. When a form comes in, it routes, tags, and triggers the right sequence without me touching anything. Lead capture, inquiry routing, email sequences, ceremony generators, client follow-ups — all automated.

A step-by-step marriage license guide for any US state. Built because the information is scattered across county clerk websites that haven't been updated since 2009. As a wedding officiant, I answer the same questions every week. This app answers them instead.

Live countdown widget built for a client's football season opener. Embeds anywhere via iframe. The client updates the game date and title from a simple admin panel — no code required. Changes propagate instantly across every page it's embedded on.

Dawn runs a solo medical aesthetics practice and was paying $600+/yr for a Squarespace site that generated zero leads. Rebuilt mobile-first with the full AI visibility stack from day one — built to show up when someone asks an AI assistant for med spa services in her area.

A bar and grill with live music, karaoke, and a private event space called The Angel Room. Built to capture private dining inquiries and local search traffic. Auto-scrolling gallery, entertainment schedule, and local schema so AI can recommend it accurately.